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Written by Segmentify

07 March 2023

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eCommerce

eCommerce, short for electronic commerce, refers to the buying and selling of goods and services online.

eCommerce allows businesses to reach customers anywhere in the world and enables customers to shop from the comfort of their homes or on the go using their mobile devices. Online marketplaces like Amazon and eBay, as well as individual eCommerce websites, allow businesses to sell their products and services directly to consumers.

eCommerce transactions are typically facilitated through secure online payment systems, and businesses often offer various shipping and delivery options to meet customer needs.

Written by Segmentify

07 March 2023

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Related Terms

First-Party Data

First-party data is the data or information a company directly collects from its users or customers. It is collected through audience engagement, which can happen on the company website, app, social m...

Data Silos

Data silos refer to isolated management systems that operate independently without the ability to integrate with other systems. In the eCommerce context, these silos can originate from diverse sources...

CSAT

Customer Satisfaction Score (CSAT) is a metric used to measure how satisfied customers are with a product, service or their interaction with a business. CSAT is usually measured through surveys, which...

CRM

CRM is a software platform that assists businesses in managing their interactions and relationships with both potential and current customers. A CRM system may include: CRM aims to improve customer sa...

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