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Cross-Channel Marketing
Maximize Your Black Friday Success with Proven Strategies
Ready to turn your Black Friday campaigns into a high-conversion machine? The Black Friday Scenario Playbook is your go-to guide for boosting engagement, driving sales, and increasing customer retention during the biggest shopping season of the year.
Is Black Friday a frenzy for your business, or a strategic sales opportunity?
This year, take control of the chaos and unlock growth with a data-driven best practices playbook.
Inside, you’ll discover proven strategies for:
Gamification with Wheel of Fortune
Engage customers and increase time spent on your site with interactive discount offers.
Homepage Customisation
Capture the festive shopping spirit across your website and showcase key products with eye-catching banners and badges.
Personalised Product Recommendations
Display relevant products, categories, and recently viewed items to target your audience effectively.
Checkout Page Optimisation
Drive bigger baskets with smart product recommendations, discount badges, and urgency triggers.
Effective Pop-ups & Countdown Timers
Build a customer database before the sale starts and enhance urgency with limited-time offers.
Why You Need This Playbook:
Keep customers coming back even after Black Friday ends!
60% more views with interactive campaigns
4x higher click-through rates with gamification strategies
27% higher contribution to total sales with personalised campaigns
Boost conversion rates with homepage customizations and checkout actions
Download this free resource to dominate Black Friday and Cyber Monday!
Download the Playbook Now
Get instant access to the Black Friday Playbook and start transforming your Black Friday strategy today.
Sprinkle a Little Magic on Every Interaction
Discover strategies to turn every customer touchpoint into a delightful experience. From personalised recommendations to seamless navigation, this playbook is your guide to enhancing customer engagement and boosting your bottom line.
In this playbook, you’ll learn how to:
Reduce Cart Abandonment: Implement rule-based segmentation and automated email campaigns to re-engage lost customers and boost repeat purchases.
Increase Conversion Rates: Discover how personalised product recommendations and dynamic content can significantly impact your sales and average order value.
Create Engaging Shopping Experiences: Explore tactics to make browsing fun and personalised for every customer, whether on desktop or mobile.
Explore how to cater to different customer segments:
Health Buffs: On a mission to stay healthy, they rely on you as their trusted guide.
Quick Fixers: They need their essentials fast—no time to waste!
The Regulars: Loyal and always coming back for more.
Ready to Transform Your Customer Experience?
Let’s discuss how Segmentify can be the perfect partner in your growth journey.
Discover how to build customer journeys that convert in the competitive fashion industry. Learn segmentation strategies, buyer persona creation & campaign tactics.
Ever wonder why some shoppers abandon carts while others become loyal brand advocates?
Understanding your fashion customer’s journey is the key to unlocking growth.
You’ll learn how to:
Map your customer journey: Visualise the touchpoints where fashionistas interact with your brand, from discovery to post-purchase.
Master customer segmentation: Learn how to categorise customers based on their unique needs and behaviours, enabling targeted campaigns.
Identify customer personas: Craft buyer personas that paint a vivid picture of who your ideal customers are and what motivates them.
Personalise the path to purchase: Develop targeted email marketing campaigns, interactive experiences, and loyalty programs tailored to each customer segment.
Map your fashion customer journey, unlock growth with targeted campaigns. Download our FREE playbook & elevate your brand’s online presence.
A world where new parents breeze through your online store, finding everything they need for their precious little one with a click…No more endless searches, confusing product pages, or checkout frustrations.
Get your copy of Segmentify’s Mum & Baby Care eCommerce Engagement Guide and learn how to optimise your online store for expecting parents, mums and their precious little ones.
Here’s what you’ll discover inside:
Optimise the entire customer journey: We’ll show you how to create a seamless shopping experience for moms, from browsing to checkout and beyond.
Master the search box: Learn how to optimise your search function to help expecting parents find exactly what they need quickly and easily.
Turn product pages into powerhouses: Discover effective strategies to make your product detail pages informative, engaging, and conversion-driven.
The power of post-purchase engagement: We’ll reveal how to stay connected with mums after they buy, fostering loyalty and repeat business.
Interactive content for the win: Learn how to use interactive content to educate, support, and build stronger relationships with your customers.
Download your FREE copy of the Mum & Baby Care eCommerce Engagement Best Practices Playbook today!
Feeling the squeeze of a shrinking email list?
We get it. That’s why we created this FREE downloadable guide to show you how to skyrocket your subscribers, boost engagement, and fuel business growth.
What’s Inside?
Actionable strategies to dramatically grow your email list: Discover easy-to-implement tricks to skyrocket your email list, from irresistible lead magnets to website tweaks.
How to make all marketing channels work together: Learn how to use different channels other than your website to collect email addresses and grow your subscriber list!
Download your free guide today and unlock the secrets to email marketing success!
Mother’s Day is a prime time for eCommerce businesses to show their appreciation and drive sales. But with so much competition, how do you stand out?
Introducing our FREE downloadable eBook: 4 eCommerce Campaigns to Rock Mother’s Day!
Inside, you’ll discover proven strategies to create personalised campaigns that resonate with your customers and make Mum feel truly special.
Here’s what you’ll get:
4 unique Mother’s Day campaigns: We’ll show you how to leverage personalisation and customer engagement strategies to create campaigns that resonate with your audience.
Tips for maximum impact: Get expert advice on crafting compelling messaging, choosing the right products to promote, and optimising your Mother’s Day campaigns for maximum impact.
Winning push notification examples: Use our examples to inspire your campaigns!
Don’t miss out on this opportunity to make a lasting impression this Mother’s Day! Download your free eBook now!
From customer segmentation to data analysis, this playbook is your comprehensive guide to excelling in grocery eCommerce.
We’ll show you how to develop effective tactics and strategies to help you succeed in this exciting and dynamic market.
Are you ready to check out with a cart full of wins? Lettuce begin!
What you’ll discover inside:
The key challenges online grocery stores face and how to overcome them. (Hint: It’s all about personalisation!)
Powerful customer segmentation strategies tailored to the grocery industry.
Proven user engagement campaigns that boost sales and build loyalty.
Real-world use cases to inspire your next marketing move.
Stop struggling to keep customers engaged. Download the guide and unlock the secrets to online grocery success!
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Engagement Engage customers across all channels
Recommendation Offer personalised recommendations
Dynamic Bundles Increase your cross-selling
Growth & Optimisation Monitor website data in real-time
Customer Data Management Enjoyable unique customer journeys
Cross-Channel Marketing Optimise the customer experience
Search & Discovery Improve your search capabilities
Growth for All Industries