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How Medipiel Boosted Sales by 30% with AI-Powered Search & Smart Recommendations
When search limitations started costing Medipiel conversions, they turned to Segmentify. Discover how Colombia’s leading beauty and pharmacy retailer:
✅ Optimised their search bar to drive 30% of total sales.
✅ Boosted conversions with AI-powered product recommendations.
✅ Engaged customers with dynamic pop-ups and targeted campaigns.
drive sales
Optimised their search bar to drive 30% of total sales.
Challenge: When Search Falls Short, Sales Slip Away
Medipiel’s search experience on the VTEX platform was falling short, making it hard for customers to find products quickly. This led to missed sales in a fast-paced, promotion-heavy market.
Customers struggled to find what they needed quickly, leading to lost sales and lower engagement. With frequent promotions and seasonal campaigns, Medipiel needed a smarter, faster way to connect users with the right products—before they clicked away.
Download to see how Medipiel Colombia transformed their eCommerce performance by fixing a broken search experience and personalising every step of the customer journey.