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Electronics

Turn visitors into customers

Engage visitors at the correct touchpoints to convert them.

70

of consumers say that how well a company understands their individual needs impacts their loyalty.

60

of people finalise their purchase within 24 hours of experiencing FOMO.

20

Cross-channel marketing can improve marketing budget efficiency by 15-20%.

What You Can Achieve

Know Your Audience

Consumer electronics comprises many categories, such as TVs, laptops, mobile devices, wearables, VR headsets, home appliances, etc. As a result, the electronics audience is made up of many different segments like developers, gamers, music lovers, cooks and so on. With healthy data collection and the correct audience segmentation, the brands will optimise personalised recommendations and keep customers engaged.

Convince Hesitant Shoppers

Electronics tend to have higher price points, leading shoppers to gather as much information as possible before making a purchase. Other shoppers’ feedbacks are critical for both the shoppers and the brand. Highlight the products’ certain features with customised badges to simplify product discovery or use social proof to convince hesitant shoppers.

Optimise Campaign Management

Considering how quickly new products replace old ones, consumer electronics demand spikes are usually short-lived. Understanding the lifecycle of products carries vital importance for the electronics industry. Assessing previous promotions based on insights and historical data combined with customer behaviour patterns will help brands optimise cross-channel campaigns and, thus, conversion rates.

How To Get Started

A hassle-free integration process awaits you on the other side of the Book Demo button.

Integrate

Insert a 2-line code into your website.

Implement

Segmentify Success Teams set up the widgets.

Ignite

You are ready to start your free trial.

Integrate

Insert a 2-line code into your website.

Implement

Segmentify Success Teams set up the widgets.

Ignite

You are ready to start your free trial.

What Can I Expect?

Besides having the most effective AI-based personalisation and customer engagement platform at your disposal, you get a custom Growth Consultancy.

OPAN

In-depth Opportunity Analysis with quick wins & long-term growth strategies.

BOSS

Best of Segmentify Solutions to boost all the opportunities identified during OPAN.

Leaders

Best business practices from global eCommerce leaders via Excellence Center.

Growth

Quarterly Growth Plan built with the Excellence Center’s know-how.

Try it out on your own for free today

Segmentify's G2 Winter 2023 badges: Best Support for eCommerce Search; eCommerce Personalisation High Performer in Europe; Leader for eCommerce Personalisation, eCommerce Search and eCommerce Analytics; Momentum Leader for eCommerce Analytics and eCommerce Search; Best Estimated ROI for eCommerce Search; Fastest Implementation for eCommerce Search.

To be honest, I didn’t expect the performance to be so impressive. Didn’t believe it at first, but those numbers kept coming 🙂 Now, we are working hard with the Segmentify team to improve it even more!

Martin Mates

Econea, Co-founder and CEO
Martin Mates, Co-founder and CEO of Econea, is looking and smiling at the camera. His arms are crossed. He's wearing a pair of simple black framed glasses and a white button-up shirt with arms rolled up. He has a goatee.

We had a goal of customising our products for each customer based on their current and past purchase history and received the full support of the Segmentify team, both in terms of implementation and during the A/B test. In the end, we've achieved an incremental 162% higher revenue.

Domino's Pizza Turkey Team

Domino's

Segmentify is the best tool that we could have to help us to improve our revenues with the features that they provide us. We evaluated several similar tools, and this was the best decision we made. We expect to grow much more with this relationship and the new solutions they are always releasing.

Alda Molina

PUMA LATAM Regional Head of eCommerce
Puma

The ability to automate our entire product recommendation process has greatly reduced manual and time-consuming merchandising. The pesonalised nature of these recommendations have improved various KPI’s and overall we have seen terrific results working with the Segmentify team.

Abbas Bari

iCLOTHING Founder & CEO
iCLOTHING