Written by Bahar Kızılkaya
24 February 2023
Upselling is selling an upgraded or a higher version of the initial product the customer intends to buy. It aims to increase the profit and AOV by offering a more expensive product. There are many ways to upsell and make it work for a profit and AOV boost.
Written by Bahar Kızılkaya
24 February 2023
A buyer persona is the fictional representation of a business’s ideal customer, based on market research and real data. These personas are created based on the needs, motivations, and behaviours...
Bulk ordering is the practice of purchasing a large quantity of products in a single transaction. It is commonly used by businesses, organisations, and individuals who need to buy products in large qu...
Brick and mortar is a term used to describe traditional physical retail stores. This term has become more significant in recent years as eCommerce has grown in popularity, in need of differentiating t...
Big Data refers to the large amounts of structured and unstructured data that are generated every day from various sources such as social media, sensors, and online transactions. These datasets are to...
