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Marketing Playbooks

4 eCommerce Campaigns to Rock Mother’s Day

Mother’s Day is a prime time for eCommerce businesses to show their appreciation and drive sales....

02 Apr 2024
Grocery Industry Online User Engagement Guide

From customer segmentation to data analysis, this playbook is your comprehensive guide to excelling in grocery...

02 Apr 2024
How to Reduce Exit Rate

Tired of watching website visitors vanish without converting? High exit rates can be a major headache...

02 Apr 2024
Valentine’s Day Marketing Playbook

Love is in the air, and so are opportunities to win over your customers! But with...

02 Apr 2024
Cart Abandonment Recovery Best Practices

Are abandoned carts a pain in your business? You’re not the only one. Studies show that,...

02 Apr 2024
Google’s Third-Party Cookies Phase Out Explained

The digital marketing landscape is undergoing a seismic shift. Google’s phasing out of third-party cookies in...

02 Apr 2024
Black Friday Cyber Monday Marketing Playbook

Is Black Friday a frenzy for your business, or a strategic sales opportunity?  This year, take...

02 Apr 2024
4 Types of Holiday Shoppers and How to Convert Them

Christmas is the season of giving, but for marketers, it’s also prime time for customer acquisition....

02 Apr 2024
The Email Marketing Playbook for 2024

Standing out requires a targeted approach. And email marketing personalisation is the key to crafting messages...

14 Mar 2024
Internal Search Box Optimisation Guide

Imagine a super-motivated customer ready to buy, credit card in hand. They land on your site,...

11 Mar 2024
eCommerce Product Badges Best Practices

Tired of products getting lost in the shuffle?  Wish your customers could discover the perfect item...

08 Mar 2024