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Segmentify Blog

A Brief History of Christmas Presents

Christmas is truly a wonderful time: Decorations, trees with ornaments, and Christmas music everywhere. Who doesn’t...

30 Nov 2021
Electronics Industry: Current Trends and the COVID-19 Effect

Online schools, home offices and staying at home longer than usual resulted in people becoming more...

25 Nov 2021
4 Pillars of eCommerce: Segmentation, Personalisation, Customisation and Targeting

Even if you’re selling something as essential as water, you have to know where your customers...

23 Nov 2021
9 Elements You Need for an A-class Product Page (+1 Bonus)

The goal of an eCommerce store is pretty straightforward: Get your customers to purchase things. So...

17 Nov 2021
SEO
Online Grocery Shopping: New Trends and COVID-19 Impact

Traditionally, consumers mostly preferred doing grocery shopping offline and physically. So when COVID-19 hit, and lockdown...

11 Nov 2021
BFCM 2021 Tips from eCommerce Experts

One of the most exciting periods for eCommerce is finally here: Black Friday Cyber Monday. The...

28 Oct 2021
eCommerce Stores Before and After COVID-19

The COVID-19 pandemic, its social aspect, and the urgency to stay at home have driven customers...

20 Oct 2021