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Segmentify Blog
Scary eCommerce Stories to Tell in the Dark: Spooky Failures
Did you know that 78% of eCommerce businesses fail within the first year of starting up?...
A Case of Sporting Goods Part I: The Challenges
I’ve lost count of how many times I have started a Chloe Ting challenge from the...
Converting Product Pages | 6 Examples & 10 Tips for Consumer Electronics
Product pages are essential for your eCommerce website since that is where the sales happen. It...
Product Zoom In: Dynamic Bundles
Spot-on recommendations hold great significance for growth. From boosting your revenue to improving your conversion rate,...
The Evolution of Black Friday, Industrial Analysis and 2022 Predictions
Black Friday month is the biggest sales event in the year for both shops and shoppers....
How to Calculate Customer Lifetime Value In eCommerce?
In eCommerce, the relationship between brands and customers shouldn’t end with a sale. In fact, if...
Product Zoom In: Dynamic Segmentation and Persona Quiz
Wouldn’t it be great to segment your audience into smaller audiences based on shared attributes, behaviours...