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Segmentify Blog

The Power of Personalised Search for Consumer Electronics Retailers

When was the last time you searched for something online? Or, let me rephrase that; when...

30 Jan 2023
What is FinTech? An Overview

If we stop and think about it for a second, FinTech plays a significant role in...

27 Jan 2023
Leader in eCommerce Personalisation, Search and Analytics

Segmentify is a Customer Engagement Platform that enables brands to provide hyper-personalised customer experiences. Leading brands...

24 Jan 2023
5 Marketing Lessons from Emily in Paris

Bonjour, mes chers! Comment ça va? I have to admit that I, too, am guilty of...

19 Jan 2023
How to Improve Paid Marketing Efficiency by Understanding Market Segmentation

You must first understand your target users to create a successful paid marketing strategy. Target users...

18 Jan 2023
What is Customer Acquisition Cost & How to Calculate It

Seeing that you are acquiring a good amount of customers is great. But is it really...

17 Jan 2023
The Importance of User Experience in Search

Would you want your visitors to find exactly what they are looking for on your website...

16 Jan 2023