How to Write Product Descriptions to Boost Sales on Your eCommerce Store So, you have the traffic flowing to your landing page but you’re not getting many sales? It’s a common problem that many ecommerce businesses run into, watching potential sales slip through their fingers at the final hurdle. The reason for this is that ...

Working in a B2B industry is extremely different than doing so in a B2C field. Unfortunately, the majority of advice about marketing is geared toward the latter. As a result, many B2B companies waste large sums of money every year on tactics that simply aren’t a good fit and can’t be expected to work. Does ...

Ecommerce personalization has always been the kind of high-powered technology that almost any company from almost any industry would love to have helping their customer acquisition strategy. However, for a long time, it wasn’t an option for many businesses. Today, that has changed. Ecommerce personalization is more affordable than ever before. When you combine that ...

E-commerce businesses often start as one-man shows. As the founder of an e-commerce startup, you need productivity tools and platforms that will complement your entrepreneurial spirit. By maximising productivity using powerful Software-as-a-Service (SaaS) tools, you can make the most efficient use of your time, especially in the beginning. As time goes on, you will want ...

It’s common knowledge that e-commerce success depends on a successful digital marketing plan. With more than 100,000 new websites registered every single day, finding your niche is more important than it has ever been. The sheer rate of the Internet’s growth makes standing apart from your competition harder than ever before. No matter how useful, ...

As any experienced e-retailer knows, choosing the right e-commerce solution can mean the difference between lasting success and outright failure. Of the five biggest e-commerce platforms today, no single one offers a one-size-fits-all solution – what works smoothly for one retailer may be impossibly challenging for another. This year’s comparison keeps this mind while showcasing the ...

The online world is very competitive and hard to survive whether you are a content based website or an E-commerce store. It’s hard to thrive in the online world if you don’t track, analyze and report your website data. Using Google Analytics is the way to make these happen. You can easily analyze your customers ...

Starting an ecommerce business is full of hard work and many challenges from beginning. There are bunch of decisions such as which types of products you sell, markets and customer segments you target and so on. After deciding how will your store look like, you need to answer a big question which will affect rest ...

Bounce rate is the percentage of visitors that enter your page and leave without navigating the site, which means, viewing other pages. This article is intended to give you some tips on how to decrease bounce rate and then you will be able to engage your visitor in order to convert them into customers/frequent visitors. ...

This week we have a guest blog post writer, Burc Tanir, the CEO of Prisync.  Burc covers the importance of Smart Price Competition especially for Ecommerce providers and highlights different aspects of this competition with automated solutions. This detailed post would help you to get insights on gaining a new tool for conversion optimization by understanding the pricing ...

Imagine you go for a road-trip and look for a restaurant by the wayside. The first thing you do will be searching that restaurant on your mobile. Right? If mobile website of that restaurant is not responsive, unfortunately the contact information won’t be reachable by anyone! And, if customers can not get the information easily, they start looking ...

Okay, we track your visitors and monitor all actions on your website. We also create funnel(s) to track goal-oriented actions. We hope you’re doing it in real-time; especially content websites in terms of UX (user experience), and that’s why you pay 100k$ to Google Analytics Premium, right? Oh God no! You’re not doing any of them? ...