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Segmentify Blog
Google Optimize Sunset: Everything You Need to Know
Ready or not, Google is pulling the plug on its testing platform on September 30, 2023....
Personalised Emails: Benefits and Examples
With innumerable promotional emails vying for your audience’s attention, how do you ensure that your message...
Top Customer Segmentation Examples Marketers Should Know
What comes to mind when one thinks of Customer Segmentation? Right off the bat, you may...
The Ultimate Guide to Gamification in Marketing
Whether it’s the thrill of conquering a virtual realm or the satisfaction of unlocking new levels,...
Black Friday Email Marketing Strategy Best Practices 2023
Who here has their Black Friday 2023 shopping wishlist ready already? 🙋♀️🙋♂️🙋 Black Friday is an...
eCommerce Gamification: Meaning, Examples and Uses
Why do we like SuperMario? Why did we spend all those hours trying to save Princess...
Cross-Selling vs. Upselling: Definitions, Examples, and Tips
Here’s a million-pound question: Which strategy, you reckon, is better: Cross-selling or upselling? While both strategies...