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Segmentify Blog

eCommerce Gamification: Meaning, Examples and Uses

Why do we like SuperMario? Why did we spend all those hours trying to save Princess...

03 Aug 2023
Cross-Selling vs. Upselling: Definitions, Examples, and Tips

Here’s a million-pound question: Which strategy, you reckon, is better: Cross-selling or upselling? While both strategies...

19 Jul 2023
Everything You Need To Know About Instagram Threads

Launched as an alternative to Twitter, Instagram-based social media app “Threads” activated over 40 million users...

12 Jul 2023
The State of Fashion Industry 2023

As we reach the midway point of 2023, what’s better than now to explore the current...

05 Jul 2023
GA4 Integration: 5 Things You Should Know

Every passing day brings us closer to bidding farewell to Universal Analytics. It is crucial that...

14 Jun 2023
GA4 Glossary: Must-Know Google Analytics 4 Terms Explained

By the time this article will be published, we will have less than a month to...

07 Jun 2023
Unlocking ROI with Real-Time Analytics | Webinar Notes | Melisa Çakır Suskun

On 27 April, Segmentify and Launch came together for the latest edition to eCommerce Growth webinars:...

24 May 2023