Get a free demo

Discover Your Growth Strategy

See Segmentify in Action

âś“ Valid number âś• Invalid number

Shortly after you submit the form, one of our team will contact you to organise a time for your demo. Thank you!

Written by Yaprak Eken

10 February 2022

Share

Segmentify 2021 Year in Review [Infographic + Video]

Online shopping is a lot different now than in its early days in the 1990s; eCommerce has become a bigger and more prominent part of our daily lives. Today, eCommerce customers expect a certain kind of shopping experience. And if you’re not offering that, they simply go somewhere else. As a result, eCommerce businesses are always on the lookout for the next big thing to differentiate themselves from their competitors, which is why the eCommerce industry is changing at unprecedented rates. A great solution can change your year and, consequently, your life. That is why we’re taking a glimpse into Segmentify’s 2021—to show you how much difference the right solution and a year can make.

In the video and infographic below, we’re taking a look at some key data and information from 2021 regarding Segmentify’s Personalised Solutions, including Personalised Product Recommendations, Personalised Search and Personalised Push Notifications.

The highlights of 2021 for Segmentify include:

  • 10% increase in the total revenue of Segmentify’s customers

  • 111% increase in Segmentify’s revenue contribution

  • 118% more product sales and 68% more revenue generation with Segmentify’s Personalised Product Recommendations

  • 75% more clicks, 2.5x more revenue generation, and 26% more product sales through 404 error pages.

  • 577 million search inquiries done through Segmentify Personalised Search

  • 54% more clicks and 54% more traffic with Segmentify Personalised Push Notifications

  • 2x more clicks and 5x more revenue generation with Segmentify’s abandoned cart scenarios

  • 91% more products sold, 57% contribution increase, and 117% more revenue through push notifications during Black Friday 2021

We will continue to work towards our goal to help online retailers optimise their conversion rates by enabling them to deliver a unique shopping experience for each visitor. Let’s transform eCommerce together!

Marketing Know-How

Become a better marketer with Segmentify's weekly newsletter!

You may also like

Custom Couture: High-End Lessons in Marketing Personalisation from Luxury Brands

Welcome to Marketing Personalisation 201: Lessons from Luxury Brands! But why are we looking to luxury for lessons in marketing personalisation? Because for these high-end brands, personalisation isnâ...

25 March 2024
Email Subject Line A/B Testing Best Practices

Ahh, the subject line… The first impression, the battle cry that cuts through the noise and determines whether your message gets heard or deleted in a ruthless swipe… While some might find the art...

15 March 2024
Finding That Sweet Sweet Spot: The Ideal Email Marketing Frequency

Much like courting, email marketing thrives on the delicate balance between rhythm and tempo. Send too many love letters, you overwhelm your lover. Send to few, you appear distant and disinterested. S...

11 March 2024
How LEGO Conquered the Adult Market (And Why You Should Care)

LEGO, long known for its colourful bricks and playful creations, has made a remarkable strategic shift in recent years. The company, traditionally associated with children’s toys, has successfully e...

04 March 2024
Predictive Segmentation: How to Supercharge Customer Engagement with Segmentify

Are you struggling with reaching your target audience? You’re spending hefty chunks of your budget on targeted ads but not getting sales in return? Do you wish for a magic mirror to tell you what yo...

28 February 2024
Does Tesla’s $0 Marketing Strategy Actually Work?

Tesla boldly asserts that it allocates $0 towards marketing and advertising. The notion of spending nothing on marketing prompts questions about its feasibility and effectiveness. How does Tesla manag...

06 February 2024