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Segmentify Blog
Search Box Personalisation with the Before Search Feature
Among the various tools that enhance customer interaction, the search box stands out as a critical...
Below 0.3%: How to Reduce Spam Complaint Rates
It’s an email marketer’s worst nightmare—ending up in the spam box. It destroys your engagement metrics...
Marketing Magic: How to Use the Decoy Effect to Influence Consumer Behaviour
The intersection between eCommerce psychology and marketing is intriguing as companies attempt to craft marketing strategies...
Answering YOUR Email Marketing Questions
No, email marketing is not dead. And yes, personalised emails are more effective than generic emails....
Top 3 eCommerce and Digital Marketing Trends for 2024
Nobody asked, but I’ll say it anyways: A digital marketer’s Roman Empire is the next “big”...
2024 Marketing Holiday Calendar: Dates You Shouldn’t Miss
Cat Day, Paper-clip Day… Talk Like a Pirate Day! Oh yes, there are many days to...
How FOMO Marketing Drives Consumer Decisions
Have you ever considered what affects our purchasing decisions and what could push us through the...