Get a free demo

Discover Your Growth Strategy

See Segmentify in Action

✓ Valid number ✕ Invalid number

Shortly after you submit the form, one of our team will contact you to organise a time for your demo. Thank you!

Written by Segmentify

24 September 2019




BigCommerce and Segmentify extend their partnership with Personalised Search for Ecommerce

The biggest Ecommerce event passed just last week which hosted over 15,000 delegates at the Olympia in London. Known as the ‘ecommerce event not to be missed’ the speaker’s lineup included the likes of Unilever, Diageo, IBM and many more innovative companies. With over 300 speakers, 250 exhibitors and over 200 hours of content, the Ecommerce Expo was the perfect place to announce our newest solution to make the BigCommerce platform – Personalised Search!

BigCommerce, the leading SaaS ecommerce platform for fast-growing brands announced a feature update with trusted partner Segmentify, the leader in omnichannel personalisation. The feature will allow BigCommerce users to add Personalised Search functionality to their shops, creating a seamless experience for customers. 

This latest addition to the BigCommerce family will offer suggestions on popular products, categories, brands and search keywords before the visitor begins their search – allowing ecommerce shops to highlight the brands and products they prefer. On top of regular search results, Segmentify applies its personalisation algorithms to find out best matching products with the current specific user.

Personalised Search will join the Product Recommendations and Web Push features (already available with BigCommerce) which track each individual visitor and offers product recommendations and messaging tailored to increase average order value and help with both cross-selling and up-selling. 

Marketing Know-How

Become a better marketer with Segmentify's weekly newsletter!

You may also like

Custom Couture: High-End Lessons in Marketing Personalisation from Luxury Brands

Welcome to Marketing Personalisation 201: Lessons from Luxury Brands! But why are we looking to luxury for lessons in marketing personalisation? Because for these high-end brands, personalisation isn...

25 March 2024
Email Subject Line A/B Testing Best Practices

Ahh, the subject line… The first impression, the battle cry that cuts through the noise and determines whether your message gets heard or deleted in a ruthless swipe… While some might find the art...

15 March 2024
Finding That Sweet Sweet Spot: The Ideal Email Marketing Frequency

Much like courting, email marketing thrives on the delicate balance between rhythm and tempo. Send too many love letters, you overwhelm your lover. Send to few, you appear distant and disinterested. S...

11 March 2024
How LEGO Conquered the Adult Market (And Why You Should Care)

LEGO, long known for its colourful bricks and playful creations, has made a remarkable strategic shift in recent years. The company, traditionally associated with children’s toys, has successfully e...

04 March 2024
Predictive Segmentation: How to Supercharge Customer Engagement with Segmentify

Are you struggling with reaching your target audience? You’re spending hefty chunks of your budget on targeted ads but not getting sales in return? Do you wish for a magic mirror to tell you what yo...

28 February 2024
Does Tesla’s $0 Marketing Strategy Actually Work?

Tesla boldly asserts that it allocates $0 towards marketing and advertising. The notion of spending nothing on marketing prompts questions about its feasibility and effectiveness. How does Tesla manag...

06 February 2024